Strategic and innovative pricing: price models for a digital economy.
Cöster, Mathias; Iveroth, Einar; Olve, Nils-Göran; Petri, Carl-Johan; Westelius, Alf (2020). New York: Routledge, 182 pages
Cöster, Mathias; Iveroth, Einar; Olve, Nils-Göran; Petri, Carl-Johan; Westelius, Alf (2020). New York: Routledge, 182 pages