How to differentiate by price

Einar Iveroth, Alf Westelius, Carl-Johan Petri, Nils-Göran Olve, Mathias Cöster & Fredrik Nilsson (2013) How to differentiate by price: Proposal for a five-dimensional model, European Management Journal, 31:2, pp 109-123. (Available online 1 August 2012,)

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